CRYSOUND specializes in precision audio measurement, delivering solutions that span from ensuring flawless sound quality in consumer electronics like iPods, to detecting potentially hazardous gas leaks through pioneering technology. With a commitment to safeguarding both quality and safety, CRYSOUND is a trusted guardian in the realm of audio precision.
Granyon was tasked with helping CRYSOUND, a visionary company based in Hangzhou, China, penetrate the US and EU markets. This collaboration focused on a comprehensive brand refresh and crafting a website that aligns with Western design aesthetics.
During our visit to CRYSOUND's headquarters in Hangzhou, the Granyon team gained deep insights into a company that marries technology and craftsmanship with the precision of a high-end watchmaker. This visit was instrumental in shaping a brand narrative that communicates CRYSOUND’s commitment to innovation and excellence in a way that resonates with Western markets.